INVESTMENT POLICY OF CОNFECTIONARY CORPORATION «ROSHEN» AT THE CURRENT STAGE OF ECONOMIC DEVELOPMENT UKRAINE

Authors

  • V. A. Delas PhD in Economics, Associate professor at the Finance Department of the Economic Faculty of Taras Shevchenko National University of Kyiv
  • N. Y. Makeyenko 2 year M.A. student of Taras Shevchenko National University of Kyiv. Speciality «Finance and credit», Master’s Degree Programme «Corporate Finance»

DOI:

https://doi.org/10.17721/apmv.2014.118.1.

Abstract

Abstract. The article reviews methodological approaches of determination of the essence of
the investment policy of the enterprise. Article also covers the main goal and objectives of the
investment policy in the framework of the general strategy of the enterprise. The article explores
classification of the investment policy depending on the purpose of the commercial enterprise.
The article defines the place and role of the investment policy in the system of innovation
activity of an enterprise and its influence on both development of the commercial enterprise and
economy as a whole. In addition to this, the authors review trends in the confectionary market
of Ukraine and analyze investment projects of the «Roshen» company. The article determines the
sources for investment and investment policy forming algorithm of «Roshen» enterprise.
Key words: «Roshen», investment of capital, investment policy, compromise investment policy,
aggressive investment policy, conservative investment policy, real investments, investment
resources.

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Published

2014-06-08

Issue

Vol. 1 No. 118 (2014): Actual Problems of International Relations

Section

Article